In 1993, school boy Mark Sorenson got 20/20 for an essay about the dangers of plastic packaging. 29 years later Mark and his business partner and wife, Ellie, have established Cleanery, a kiwi start up that’s attracted millions in venture capital and now has products ranged across NZ and Australian supermarkets. Cleanery removes the water and the plastic bottle from household cleaners, offering instead a sachet of cleaning powder. Simply tip the powder into any bottle, add warm water and presto, you’ve got the beginnings of a sparkling clean bathroom or kitchen.
Listen to the Podcast Here:
*Declaration of interest: Vincent does some consulting work for Cleanery and has invested a tiny fraction via the Climate Venture Capital Fund.